Oneway Kenya is a Nairobi-based leisurewear label founded over three decades ago, celebrating African heritage through clothing and accessories. Their designs—ranging from safari-inspired T-shirts and kikoys to handcrafted jewelry—depict Kenya’s wildlife, landscapes, and local culture. The brand is proudly WWTO-certified (World Fair Trade Organization), ensuring ethical production aligned with fair trade principles such as fair wages, safe workplaces, no child labor, environmental responsibility, and capacity building in local communities. Its items are locally sourced and Kenyan-made, supporting artisans and local supply chains—from cotton growers to Maasai women's beadwork cooperatives—preserving tradition and boosting local economies. Oneway operates multiple outlets across Nairobi, including at Village Market (Gigiri) and Yaya Centre (Hurlingham), along with a head office near Mombasa Road at the Viraj Complex. By wearing or gifting Oneway pieces, customers enjoy timeless African fashion while helping to sustain heritage artisans and support fair employment practices. Quick at-a-glance: Established: Over 30 years ago in Nairobi Style: African-themed casual and safari wear Materials: Primarily East African cotton; Maasai beadwork, eco-friendly inks and high-quality fabrics Ethical focus: Fair trade, artisanship, no child or forced labor, environmental sustainability Retail spots: Village Market, Yaya Centre, Viraj Complex

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